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Earth Day 2025

How we minimise our impact on people and planet, year round.

Earth Day 2025

At AYM, Earth Day isn’t just a date in the diary. It’s a reminder of the responsibility we carry - and a celebration of the choices we make every day to protect the planet.

Sustainability is part of everything we do. From the fabrics we use to the way we ship your order, we’re always working to reduce our environmental impact in real, tangible ways.

We only work with fabrics that are either recycled or organic. That means every piece is designed with the future in mind - not just the next season. By keeping our production local to Europe - with materials sourced from Turkey and Leicester, finished in the UK, and handmade in our London studio - we cut down on carbon emissions and support skilled jobs here at home.

We’re also thoughtful about how we package and ship your order. We keep packaging minimal and recyclable, and we combine items into a single shipment whenever possible, to lower our carbon footprint. And to go even further, we partner with Ecologi and 1% for the Planet - helping to fund climate-positive projects around the world.

We don’t overproduce. Instead, we make clothing in small batches or through pre-orders, so we never make more than we need. That means less waste - and more intention behind every piece. Our designs are timeless and made to last, so you can build a wardrobe that feels good and does good too.

When you choose AYM, you don’t have to worry about the impact of your clothing - we’ve taken care of it. From ethical production to planet-conscious practices, every decision has been made with care.

Because style shouldn’t come at the cost of people or the planet.

Recent AYM Moments

Why we approach Black Friday differently

Why we approach Black Friday differently

Black Friday is known for dramatic discounts, but if you’ve been eyeing a sustainable brand like AYM Studio, you might wonder why our sales don’t match those of larger retailers....

Four elegant dresses perfect for autumn wedding guest dressing.

Autumn Wedding Guest Outfit Ideas

    As autumn arrives with its crisp air and stunning palette of warm tones, wedding season takes on a new level of enchantment. Dressing for an autumn wedding requires...

Falling for Burgundy

Falling for Burgundy

If you're looking to add a hint of seasonal warmth to your wardrobe while maintaining a polished, timeless look, burgundy could be your new go-to. At AYM Studio, we've long...